{"id":10292,"date":"2013-12-31T19:53:11","date_gmt":"2013-12-31T19:53:11","guid":{"rendered":"http:\/\/www.gardenvisit.com\/blog\/?p=10292"},"modified":"2013-12-31T19:53:11","modified_gmt":"2013-12-31T19:53:11","slug":"happy-new-year-2014-and-may-it-be-free-of-greenwash","status":"publish","type":"post","link":"https:\/\/www.gardenvisit.com\/blog\/happy-new-year-2014-and-may-it-be-free-of-greenwash\/","title":{"rendered":"Happy New Year 2014 – and may it be free of GREENWASH"},"content":{"rendered":"

\"OLYMPUS<\/a>The Oxford English Dictionary offers this useful definition of greenwash (n)
\nPronunciation: Brit. \/\u02c8\u0261ri\u02d0nw\u0252\u0283\/ , U.S. \/\u02c8\u0261rin\u02ccw\u0254\u0283\/ , \/\u02c8\u0261rin\u02ccw\u0251\u0283\/
\nEtymology: < green adj. + wash n., after whitewash n.\nMisleading publicity or propaganda disseminated by an organization, etc., so as to present an environmentally responsible public image; a public image of environmental responsibility promulgated by or for an organization, etc., regarded as being unfounded or intentionally misleading<\/strong>.
\n1987 D. Bellamy in Sanity <\/em>Sept. 28\/1 They create a lot of environmental \u2018greenwash\u2019, and thank god for it, because they create some very good nature reserves. But they’re also commissioning uneconomic nuclear power stations.
\n1989 Observer <\/em>5 Mar. 14\/2 Six Ministers launched \u2018Environment in Trust\u2019, a clutch of pastel-shaded leaflets putting a greenwash over the Government’s environmental record.
\n1993 New Scientist<\/em> 10 Apr. 22\/2 While they can be useful, these sorts of standards are sometimes used quite cynically\u2014as corporate greenwash.
\n2003 Managem. Today<\/em> Jan. 45\/2 Companies only report what they want to report, and it’s mostly greenwash and PR.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Oxford English Dictionary offers this useful definition of greenwash (n) Pronunciation: Brit. \/\u02c8\u0261ri\u02d0nw\u0252\u0283\/ , U.S. \/\u02c8\u0261rin\u02ccw\u0254\u0283\/ , \/\u02c8\u0261rin\u02ccw\u0251\u0283\/ Etymology: < green adj. + wash n., after whitewash n. Misleading publicity or propaganda disseminated by an organization, etc., so as to present an environmentally responsible public image; a public image of environmental responsibility promulgated by […]\n<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,28],"tags":[],"_links":{"self":[{"href":"https:\/\/www.gardenvisit.com\/blog\/wp-json\/wp\/v2\/posts\/10292"}],"collection":[{"href":"https:\/\/www.gardenvisit.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gardenvisit.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gardenvisit.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gardenvisit.com\/blog\/wp-json\/wp\/v2\/comments?post=10292"}],"version-history":[{"count":0,"href":"https:\/\/www.gardenvisit.com\/blog\/wp-json\/wp\/v2\/posts\/10292\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.gardenvisit.com\/blog\/wp-json\/wp\/v2\/media?parent=10292"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gardenvisit.com\/blog\/wp-json\/wp\/v2\/categories?post=10292"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gardenvisit.com\/blog\/wp-json\/wp\/v2\/tags?post=10292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}